Fifty years connecting Mid-America’s builders to the components they trust.
Independent manufacturers’ representatives for electronic and electromechanical components, subsystems, and complete system solutions.
The independent rep model
We are your line’s presence in Mid-America.
Since 1977, Midtec Associates has represented quality manufacturers to OEM, distribution and system customers across the Heart of America, with the field sales strength and technical depth to move complex components and build lasting relationships.
What we do
Three ways we move your product forward.
The line card
Sixteen categories, one field team.
Markets we know
Thirteen markets across the Heartland.
The territory
Mid-America is our backyard.
From Shawnee, Kansas, we cover Missouri, Kansas, Iowa, Nebraska and Southern Illinois from two offices, with a field team that shows up. Key design contacts inside every major account.
Distribution network
We work through your distributors, not around them.
A selection of the more than 25 local, regional and national distributors we partner with. See how it works →
“Representing the Heart of America since 1977.”
Let’s talk about your next design.
Components, subsystems, and complete system solutions.
Sixteen product categories represented for OEM, distribution and system markets across the territory.
The line card
Everything from a single connector to a complete system.
Midtec represents quality manufacturers across board-level components, interconnect, power, sensing and rugged computing. We are the field team that specifies them into designs and supports them through the channel.
Need a specific line or a full line card?
Tell us what you’re designing and we’ll point you to the right manufacturer.
Thirteen markets. One partner who knows each one.
A diverse Midwest marketplace, with strong relationships in every key account within each segment.
Where we work every day
Four markets, up close.
More markets we serve
Nine more segments across the territory.
See components by application.
Mid-America is our backyard.
Four and a half states, two offices, and fifty years of relationships. When you need us on site, we are already close.
Where we work
Missouri, Kansas, Iowa, Nebraska & Southern Illinois.
Why local matters
A rep’s value is being in the room.
Design-in happens face to face. Our field engineers have key design contacts inside every major account in the territory, so your line gets specified, supported and defended where the decisions are made.
Put a field team inside the territory.
Your line, on every relevant shelf in Mid-America.
We run an ongoing program to work with your distributors, develop customer relationships and provide continual product training.
How channel management works
One partner between the manufacturer and the market.
Principal
The manufacturer whose line we represent across the territory.
Midtec
Field sales, design-in support, and distributor training in Mid-America.
Distributor / OEM
Local, regional and national partners who stock and fulfill.
Distributors we work with.
Our market size and variety of customers invites a number of local, regional and national distributors. The more than 25 relationships we maintain:
Looking to add distribution for your line?
Fifty years. One mission.
Independent manufacturers’ representatives for the Heart of America, since 1977.
Our story
Built on experience, market knowledge, and showing up.
Since 1977, Midtec Associates has continued its growth strategy by building on a foundation of experience and market knowledge. We are a multi-line manufacturers’ representative specializing in electronic and electromechanical components, subsystems and complete system solutions.
“Our engineering sales approach has proven successful, with key design contacts inside every major account.”
What we are
A professional field sales organization that represents manufacturers with a high degree of ethics and professionalism.
What we are not
Not a distributor, and not a manufacturer. We are your line’s dedicated presence in Mid-America.
How we work
Responsive service, dependable partnerships, and direct market access for the principals we represent.
Leadership
The people on the line.
Memberships
Held to the standards of our industry.
Midtec is a member of the Electronics Representatives Association and the Manufacturers’ Agents National Association, the bodies that set the bar for professional representation.
Excellence in responsiveness and dependability for your brand.
Reach the team
Direct lines, no runaround.
Two offices covering the five-state territory. Find us on LinkedIn.